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Week 9 [11.12 - 17.12.2017] Meaty names for veggie food?


Whenever I see a new vegan recipe posted by regular site many of the comments are you, vegans, should stop naming your food like meat, find your own names or return to eating meat if you miss it so much you have to name your food like this. Recently the UE passed the regulation forbidding plant milk producers calling their products milk. As I read on Independent website - Purely plant-based products cannot, in principle, be marketed with designations such as milk, cream, butter, cheese or yoghurt, which are reserved by EU law for animal products, according to a European Court of Justice judgement. So, companies can no longer sell soy milk, rice cream or plant cheese. They decided those names may be misleading for customers.

Okay, but why do vegans call their food meat names? Is it really to mislead others? Do they want people to mistake their meat substitutes for real meat and therefore buy more vegan food? Or maybe they want to fool themselves they are eating actual meat while they dont? Do they really miss meat so much?

  
"Pulled jackfruit" instead of "pulled pork".

No, no, no, and no. Many (or even most) of people dont go vegan because they dont like meat and want to avoid eating anything that resembles it even a bit. They do it because of ethical or health reasons. And all those names are not to compensate for not eating meat. They are to give you the sense of what to expect from the dish. Would you know what vegan sticks are? Actually, there are multiple options to think of. But if you hear vegan sausages you can at least imagine the taste, consistency and look of a product. Same with soy milk and rice cream. What is more, knowing we are eating [bean] cutlet makes our brain certain we will be full after the dinner, as we were after eating meat. Its all not to trick others but to make vegans lives easier.

Vegan steak with peppercorn sauce. Does it really look so much different from meat with cream-based sauce?

Of course, dont think vegans take all the names for their dishes from the traditional cuisine. Im going to give you some Polish names. For example, tofurnik instead of sernik. Tofu is made just like cheese but out of soy, not milk. If its made of cashews its called nernik. There is also chili sin carne (chili without meat) instead of chili con carne (chili with meat). Recently, Ive heard the name hemp-dog for a hot-dog with sausage made of hemp (hemp flour and seeds).

Have you ever heard any strange vegan names of food and dishes? Do you think vegans should stop using meaty names and create their own, completely new ones? Do you think names like soy milk or plant cheese are really misleading?


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Comments

Unknown said…
I have never heard of the vegetarian foods names written in the article. For me these names are nonsense. What is the meaning of these names for vegetarian dishes? I have no idea. Of course, these dishes should have their own names.

Unknown said…
I have never heard any strange vegan names of food, and if you vegan, why they are using meaty names? it's stupidly. And if they using the meaty name, I think for the difference from another product should have inscription "vegetarian products" or using another name.
Unknown said…
I don't find it as a problem at all. No, I haven't seen stuff like that just because I am not a vegan and I don't visit vegan restaurants. It would be a great problem for vegans to create new names so let's allow them to change the names just a bit like "hemp-dog" etc
Yevhen Shymko said…
Using meat names to fool your brain into thinking you are eating meat? There is something terribly broken about it. Can't determine what it wrong in particular but my intuition said that it's just not right.
Vladlen Kyselov said…

In my opinion, vegetarians are people who simply do not have enough attention and they allegedly protest against eating meat, although for a healthy diet a person should eat it. About strange names of vegetarian dishes, I do not know anything because I'm not interested, but if there are names for vegetarian food with meat names, it seems to me that it does not matter.
Filip Sawicki said…
There is a huge difference between vegan/vegetarian food having exactly the same name as meaty equivalent and using similar meaty-like creative names. I have no problem with products such as “hemp-dog” or “chilli sin carne” as with little cautious you can easily spot that this is not the product you want to eat. However most of people don’t focus that much on ingredients, therefore should exist some rules on food products names. Also there are many regional, cultural recipes with unique tastes, created and improved by many generations. Imagine what would happen if suddenly everyone would start to use same names with their own different ingredients.
Magdalena Popek said…
"and if you vegan, why they are using meaty names"
Have you even read the article? It's all perfectly explained.
Vegetarian/vegan products are always labeled as vegetarian or vegan when they are to be meat/dairy substitute.
Magdalena Popek said…
Yes, you're right. It's just easier to use traditional names and just change them a bit, for example chickpeas burger.
Magdalena Popek said…
It's now fooling your brain into thinking you are eating meat. If you hear "cutlet" you know if you eat it with potatoes and salad you will be full for a long time. Same with "bean cutlet". You know it'll be full of protein and you can eat it with potatoes and salad and be full as well. It's about just using things we are used to.
Magdalena Popek said…
I believe some people can give up on meat and dairy just to get the attention, but most of us don't. Meat and dairy industry have nothing in common with happy cows eating grass the whole life. Nowadays it's all associated with extreme cruelty towards animals. Vegans are just people who refuse to pay for it by not buying any animal product. And it has nothing to do with attention.
Marcin Górski said…
Thank you for your post.
I'm not vegetarian and maybe that's why I've never heard about these names.
It's not a problem for me. "Hemp-dog" is very funny but If vegans want to use it, why not?
Unknown said…
I haven't heard any strange name of food of vegan kitchen. I though vegans don't have special names for their food. I think they should create new names for their food. They use meaty names and that misleads vegans, because they can't know if this food is meat. I think "soy milk" and "plant cheese" aren't misleading.
Maciej Główka said…
I've only heard "tofurnik" somewhere in polish restaurant. I think this creativity in naming vegan food is quite funny. To be honest, I don't have problem with vegans using meaty names for their food. What about misleading names? I think most people who buy such things know what they are made of, so I think it's not a problem.
This comment has been removed by the author.
"Pizza is the worst food ever, who would ever want to eat this stuff"

(15 minutes and one low temp vegetarian lasagna later)

"I call this dish, healthy pizza"
There's a pretty good vegetarian burger place in Warsaw called Krowarzywa (Krowa - cow, rzywa - alive, warzywa - vegetables). From what I've seen, they are pretty creative with their food as well.

Personally I'm a meat eater, and I find food to be one of the main sources of joy in my life. I don't think I could limit myself to not eating any meat, it's just too tasty. And don't even get me started on cheeses...
I don't really have a problem with it, I just find it funny :)
Unknown said…
A month ago I was buying french fries at the street and at the list of sauces was "Vegan ketchup" - can someone explain me the difference between usual ketchup and vegan ketchup??

Seriously, you can name it whatever you wish, all the same to me. I don't really eat meat very often, sometimes I don't think about it. I could survive easily without meet and fish and so on, but even if I would start eating only plant food, I won't like to be considered and called a vegan. All the discussions about all this modern diets, eating differences and lifestyles are a little bit annoying for me. People should pay more attention to personality, not eating preferences.
Unknown said…
I think this vegan nomenclature is like that, because vegans still feel like fighters against eating meat, eggs etc. It is their rebellious mentality that leads them to name their food in opposition to what "normal people" eat. If you look at "chilli sin carne" it's obvious, that it should simply be called "chilli". A chilli without meat is just chilli, right? The thing is, vegans want to fight against meat-eaters, so they have to emphasize - "this is a chilli WITHOUT MEAT". The same with cheese and other products or dishes.

Aside from that, I don't have any problems with how vegans name their food. It's clear, that "soy cheese" or "tofu" is something different than "cheese" and "carrot cutlet" is not the same thing as "cutlet".
Unknown said…
"You are what you eat" - what you eat tells a lot about who you are, just like what clothes you wear.
Unknown said…
I do not really like the idea of this kind of naming, because of one simple rule - the name of a product should describe what it is. Using a meat reference in a dish without meat is just misleading and should not be done. If you really want meat - just have some.

I also do not like the fact that drinks are called XXXX milk. Even though I like normal milk, I use Oatly daily (it's an Oat drink which can be used as substitute for milk). On the box they just state, that it can be used instead of milk, but do not try to call it milk, and it is the way to do it. The same goes for cheese, which is by definition a food derived from milk, and should only be called that if it is accurate with its definition.
Foodocado said…
I've never heard any strange vegan name of food. That's because I don't visit vegan restaurants. I am rather meat boy. I think that using meaty names by vegans is quite stupid. They should have their own names which will tell something more about dishes, because for now it's confusing.
Unknown said…
I’ve never heard any of these vegan meals names, cause I’m not interested in it and yes, it’s kinda weird. I think they should create their own names. Have you ever seen „beef like” vegan meat or „bacon like” vegan something? It’s funny. Why would you create something like this, when you don’t want to eat meat?
Unknown said…
There is a group of people, where my father belongs, who say, that if vege people don't want to eat meat, they shouldn't prepare dishes similar to those with meat. Like, if you not like idea of meat in meal you should completely get rid of it - with consistence and names.
And I understand, becasue you know, people imagination and everything has its limits. So they are using something they know.
One sentence in your article desribes it PERFECTLY:
[...] all those names are not to compensate for not eating meat. They are to give you the sense of what to expect from the dish. "
What is more, knowing it may give so much options for dinner. I'm not vegan, I eat meat, sometimes I want to make something else or I just don't have got any, so I have to figure something out from what I've got. And this is how non-meat, all vegan letcho was born in my kitchen. Something I know, but without ingredient I didn't want to put in. Voila!
Unknown said…
They say the hardest part in being vegan is to wake up early to milk all those almonds. For me its funny that vegan call their "replacement" food like normal, meat counterparts.
>people don’t go vegan because they don’t like meat and want to avoid eating anything that resembles it even a bit. They do it because of ethical or health reasons.
Okay, I dig the health reason, but I still don't get the idea of calling the vegan version of a meal deceptively similar to its meaty version.
>What is more, knowing we are eating “[bean] cutlet” makes our brain certain we will be full after the dinner, as we were after eating meat.
I'd rather call that just "vegan cutlet", not "bean/rice/wheat/anything"-one, as it clearly indicates we are not eating meat, not some "find out what kind of replacement is this"-cutlet.
Unknown said…
I like funny vegan names of food :) I agree with the artice that it help us to understand what we can expect from the dish. Maybe using new names will be more creative but it will take some time for people to get use to it. And i don't see anything wrong with using names like "soy milk" because it have sense :)
Unknown said…
Have I ever heard any strange vegan names of food and dishes? Nope i never did. Except for vegan becon. And uh yea i believe they should stop naming them like that. Why? well it's a double edged sword. For some such naming will only ease their vegan rebirth (please someone put here sarcastic laughter) while for those that think straight it will look just like they miss meat. Simple as that. And uh yea i believe these names are not misleading as they clearly say from what they are but the naming cheese or milk is unfortunate.
I'm a vegan and every single day im buying some food in shops and bars like " veggelab" "vegesushi" and etc,,,
Personally a big fan of Buddha Bowl and Buddha el Tez-Aviv
Patryk Pohnke said…
All those meat names for veggie dishes are funny for me :)
They should use their own ones, with a description what is this product/dish substitute for in normal nomenclature.
Yes, they are. Soy milk can be called as soy drink with an information that it can be use instead of milk.
Wojtek Protasik said…
I'm not a vegetarian or vegan and I've never heard of that kind of names. I think there's no problem in naming the dishes with meat name. It's just easier for people then creating completely new ones. I just don't see the point in bringing up the meat names if they're a vegan, why would they even if it is not because they simply don't like meat.
I have few friends that are vegetarians because they have to (they are allergic to all kind of protein products and that includes meat and they have no alternative and I can understand them). When I hear that a man or women is vegetarian because of the higher cause I am just laughing. Sorry the nature is constructed this way - we are meat eaters and let's drop it this way. My friends got really annoying when they do not eat meat and I think it is their constant problem that they are hungry and grumpy.
Bartosz Łyżwa said…
I have never heard about strange names of vegan food. I have no problem that somebody don't like or even don't want to eat meat because of preferences. It's only our choise. I don't like people who tell me what I should eat and why. Personally I love meat and I can't imagine my life wihout eating meaty food :D
Hey, just want to let you know that you should be careful with Veggelab, because they are not a strict vegan restaurant. They call themselves vegan bistro, but some of their dishes contain products from other animals. Happycow.net has a good list of vegan-only places and I believe that Vegelabb was once listed as a vegan place, but since then have been changed to vegetarian one.
Unknown said…
I've never heard any strange vegan name of food. For me its funny that vegan call their food normally. Vegans are actually weird but I don't know why. I understand that some people want to be vegan. I understand that, but why vegans must always be original? I don't think that someone is better because he is vegan. I eat meat almost everyday it because I like it. It seems to me that the war is near. :)
Jakub Lisicki said…
I haven't really heard any bizzare names for vegan food. I only knew that soy milk was a replacement for milk and that tofu was a replacement for meat. The first one was pretty misleading at first, but as we live in a pretty modern society, I didn't have any problem with searching for it on the internet. I don't mind vegans using meaty/non-vegan names for their food. It's not really like we can't see the difference on the package - it's often pretty different from normal ones.
I don't understand vegetarians. They have often eaten salami with tofu, with a taste of salami, or soy meat, similar to ordinary meat. And other products that are created to deceive our taste buds. It's very strange. I really love animals, and I don't wish them to die. I prefer self-deception, but I can`t stay off meat. I think it's immoral when the vegetarian's parents don't give meat for their children. They were fed in the childhood with meat, undoubtedly. They gave up meat only when they grew up and consciously made their choice.
All titles of vegetarian products are simply deceiving us. Don't forget that they are not as used as normal products with these names.
I’m not vegetarian but some of my friends are so sometimes I’m forced to eat something vegan. To be honest it’s usually really good. I think that those names can help some non-vegans or people just starting vegan diet to choose meal they know. I was skeptical at first but eating a vegan burger(it was called really weird I don’t really remember how) for the first time was really enjoyable and tasty experience.
Unknown said…
I don't mind the naming convention. I got used to "turkey ham" or whatever it would be called in english so soy milk doesn't bother me. In fact - I think it might be a good think because it kinda suggests the kind of meal that vegans want to replace. I personally believe that anything that helps people communicate is good - even if it's incorrect. As long as both sides understand the meaning it is fine.
I couldn't care less. Meat-eating people don't really give a damn about how you name your food. Only such SJWs (social justice warriors) on the internet will actually get into argument for the pure sake of trolling, because I can't believe that somebody can be really offended or disgusted just because somebody named his vegan food "pulled jackfruit".

As you can guess I also don't know any extra-ordinary vegan names, simply because I'm not vegan and I'm not really interested into this that much :). Let people call their food however they wish.
Magdalena Popek said…
You eat vegan/veterian products without even knowing it. If you buy dumplings with sauerkraut it is vegetarian but does it really need a label "the product doesn't contain meat"?
Magdalena Popek said…
When I first heard the name "hemp-dog" I, as well, thought it was funny.
Unknown said…
In my opinion, there is so much uncovered sarcasm about everything connected to vegan lifestyle. From one hand, vegans seem nice people who try to be good to everyone and show their humane attitude towards everything. But from the other hand, they openly criticize non-vegetarian lifestyle and become rather cruel and strict with those who eat meat. If you choose to be a non-meaty person - be it. Don't try to create some fanciness out of your lifestyle.
Unknown said…
This comment has been removed by the author.
Magdalena Popek said…
Recently I was in a vegan restaurant, but instead of writing "vegan bacon" and "vegan chicken" they just wrote "bacon and chicken". And... that was confusing.
Unknown said…
I have to admit that I don't really care how producers called their products for vegans but I can't even imagine that it can be a problem for anybody. This topic is a bit funny for me and it makes me laugh that vegans called their food using such words. I imagine some situation when I would be in a restaurant and I would hear something like: please, give me a vegan pork knuckle made from soya and a vegan steak tartare made from chickpea and lentil. :D
Magdalena Popek said…
When I say those names to people who have never heard them they find them funny as well. And I also think they are funny. In a positive way of course :)
Magdalena Popek said…
I also thought not eating meat and dairy will be a limit. But it turned out it closed just two doors (to meand and dairy) but opened many more to amazing plant dishes. After 3 years of not eating meat and half a year of not eating dairy I still discover new things in cooking and I am really amazed by the possibilities given by plants!
I’ve heard of tofucznica which is a fried tofu that resembles scrambled eggs. I don’t a problem with something like veggie burger cause it’s not misleading at all but vegan bacon - come on let’s be more creative. I’m not a vegan but I like experimenting with new recipes and those from Marta Dymek’s book Jadłonomia are amazing. As for plant based drinks I’ve been drinking soy milk for a really long time and I just cant get used to buying ‘napoj sojowy’ it just doesn’t sound like something you can put in your coffee :D
Magdalena Popek said…
You are right, but veganism is not only about diet, it's about the animals and their welfare. But I can totally understand not wanting to be associated with some groups. Especially when vegans get the label "crazy". I'm glad you're open to plant-based dishes.

And about the ketchup. Sometimes it's about assure people your product contains no animal products, like lactose. But many times it's just marketing - like Vegan Cola (most of vegans I know just laugh about it). Regular coke is vegan as well, but maybe adding "vegan" before the name makes it more vegan? I don't know. It definitely catches the eye and make it more probable some (new) vegans will buy it just because of the label.
Magdalena Popek said…
"Chili sin carne" is named like this rather to tell you "hey, it's like the well-known chili con carne but without meat". Of course it could be called just chili, but it's just one example. There are many meat-and-dairy free products that are not changed to underline the veganness of them. For example vegetable spring rolls in Biedronka.
Magdalena Popek said…
The XXXX cheese or XXXX milk is just to tell you how you can use the product and what you can expect from it (the taste, the texture). And we don't "really want meat". We don't want it at all. But why can't we add the "cutlet" to "bean" and make it "bean cutlet"? It's just the substitute for meat cutlet. It still contains lots of protein and can be served with potatoes and salad.

And about Oatly - I love the company for the humour and creativity. It just makes you more involved in the process of consuming their food. It's not that you just buy Oatly milk and drink it. You can feel the part of the production process.
Magdalena Popek said…
How is "soy sausage" confusing?
Magdalena Popek said…
Because I like meat but I don't want to consume it for ethical reasons. "Vegan bacon" is something to imitate the meat bacon and there is nothing wrong with it.
Magdalena Popek said…
And your vegan letcho is still letcho but without meat! And I don't see the reason you should find whole new name for it.
And that's true - imagination has its limits and we just want to use names we know for dishes we know. To make life easier, not harder!
I guess your letcho tastes amazing :D
Unknown said…
I might have heard about some of those names from my crazy vegan friend and I don't mind them. Actually it makes sense to name a dish in a way that you can decipher it, have a reference point so you know that to expect in terms of flavor, equivalency(?). That must be useful and I wouldn't want vegans to stop using it because apart from it being information itself for other vegans it might be encouraging for meat-eaters to grab, try a vegan equivalent which may lead to another vegan transfomration. A little sneaky way that sounds I know but for the greater good! I once wanted to buy a soy milk but I couldn't find it! Soy drink? I wanna soy milk! Milk should be milk just a different source (cow vs soy) and I'm okay with that. What about coconut milk? C'mon.
Magdalena Popek said…
The meaty name is just to make the life easier. If I come to the restaurant and see "vegan bacon" I know what I'll get most of the time. And the name is shorter than "fried smoked peaces of seitan with sweet pepper. And those "vegan" indicator is not necessary most of the time as just saying "bean cutlet" indicates it's meatless. The "vegan" prefix is usually used when you could actually think a meal may contain mean, like in "vegan bacon" mentioned above.
Magdalena Popek said…
You just gave me another reason why people name vegan dishes like meat - it actually really can help them going vegan. It's not easy at the beginning, but if you know you're eating "[non-meat] cutlet" you don't feel that weird and different from everyone else.
Thank you!
I have nothing against vegan dishes, recipes having meaty names. As long as i can differentiate those from actual animal products,meat products upon further inspection. Unforetunately its not as easy as callign your dog a cat, vegan products need to have some kind of recognition seal/ label for those of us who wishc to choose not to buy them but dont want to read every label ever in the shops. I think a generic "Vegan" seal, label would do. They are sometimes misleading, especially new ones that pop up from time to time in shops for example i saw Fish Sticks which were 100% filled wit broccoli - box of which closely resembled those of actual fish sticks - they were good but it was not what i expected to eat that day.
Magdalena Popek said…
Oh, it's good to know about the Vegelabb, I will be careful next time I visit them. I personally love Falafel Bejrut and Chwast Food. And Lokal Vegan Bistro has great, traditional Polish dinners.
Magdalena Popek said…
In Polish plant milk is always called plant drink and it's just placed near the regular milk. I've never met "mleko sojowe". It's always "napój sojowy".
Magdalena Popek said…
I love her blog and books. She is really inspiring! Have you tried any other plant milk?
Magdalena Popek said…
Hahaha, and don't forget to add "vegan" once again. Just to make sure!
Magdalena Popek said…
I will never understand being rude to someone just for eating animal products, however I can understand the frustration of vegans when coming to people on a regular diet. Just having some knowledge about the process of producing meat and dairy you just can't imagine how someone can still pay for it. But it doesn't justify being agressive toward others.
Magdalena Popek said…
I thought the same - how someone could have a problem with a name? How could they even care about it. I don't have a problem with "chicken fries" sold in Biedronka, so how my vegan hot-dog could be a thing? But then the Internet did not let me down - there are people who actually have no more serious problems than how I name my dish.
Magdalena Popek said…
Thank you for this comment. I couldn't agree more!
Magdalena Popek said…
I'm glad you enjoyed it. That's how my boyfriend went vegetarian, so be careful ;) He liked the vegan burgers so much he told me he doesn't need meat anymore. He thought he would miss meat and vegan/vegetarian dishes will seem not complete, but it turned out he has never been so wrong!
Magdalena Popek said…
Sounds like "I love children but I just can't stop beating them". If you love animals and don't want them to die why do you contribute to killing them? You can't love someone and still say "it's okay for me they are killed". You're being inconsistent. You either love animals and don't want them to die, or you don't. Vegetarian parents don't feed their children meat as they now have certain knowledge and I can't find any reason why they should do it. If you know smoking is bad for your health you won't let your children smoke even though you were smoking when you were younger. We don't want future generations to repeat our mistakes.

And of course vegan products are used as traditional ones. I put my vegan cheese on a sandwich, and my oat milk in a coffe. How is it different from animal cheese and milk?
Magdalena Popek said…
We are not carnivores - we are omnivores. We can choose to consume meat or not. If we're such meat eaters why don't we have huge canines or sharp claws that allow as to tear the prey apart? We can't even catch a mouse in a house. And why don't we get hungry seeing an animal? And why the only thing we want to do is vomit when we see a video from slaughterhouse?
Me myself and maaaany many vegans I know are neither always hungry nor grumpy because of not eating meat. If you don't eat it you have to substitute the protein with plant sources of it - beans, whole grains, nuts. If you don't don't be surprised to be hungry all the time :P
Magdalena Popek said…
Three years ago I couldn't imagine myself giving up on meat neither. Now I am surprised how I could think like this :P
Magdalena Popek said…
Yes, that's right. Even if you want it so badly it's hard not to see the difference between non-vegan and vegan product. I wonder if anyone ever came home ans said "oh no, I accidentally bought the vegan sausages. Those damn vegans, they make their packages so similar to normal ones". Uhm, I don't think so :P
Well, as practical vegetarian, loyal to this way of life from many years (with 2 breaks only during being pregnant), I must say I don’t need “meat” names at all. The only reason people use them is marketing towards attracting vegetarians to come to places, where normally they have nothing to find for themselves.
Soya pork chop, soya tripe – these are strange names for me, because they are incoherent from the beginning – it should be either pork, or soya, istn’t it? On the other hand, I can understand names like: vegetarian hamburger, because word “hamburger” doesn’t say anything about its ingredients, so you can precise what it is made of: chicken, pork or soya.
And, after all, I don’t perceive names like “soya milk” or “plant cheese” as “misleading”. I guess intelligent people, who vegetarian are :-), will understand it in appropriate way. Such kind of names used to exist for many years and everybody got enough familiar with that.

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