Blogging and vlogging has become a very popular and powerful channel of communication among many internet users. A couple of years ago many internet users have decided to begin blogging and vlogging in order to connect with other people who’d share similar interests and therefore could share it together. Nowadays there are thousands of various blogs and vlogs, which relate to specified areas of interests, such as: hobbies, science, gaming, education, cooking, traveling, tutorials, testing, tips & tricks, DIY, and general entertainment in humorous ways e.g. pranks.
But what is really interesting, vloggers have the opportunity to earn a lot and be self-employed business professionals. In reality very often the channels seem to be run by professionals who know everything about the areas which their channel represents as well as advertising and promotion, rather than amateurs who just write or capture some personal diaries online.
The vlogging and blogging sphere has become so developed all around the world, that there have been created some studies and researches based on their online usage.
A recent research created in Poland by five companies: Mobile Institute, Sotrender, Brand24, Newspoint and NeoCraft, shows interest in following vlogs and blogs among the internet users.
The research also shows that the reasons for content consumption are different – watching vlogs dominates with entertainment, the will to learn something new as well as receiving crucial information regarding more aware purchasing of goods. In the meantime reading blogs dominates with the will to receive information which can help creating an opinion as well as following a specific person or news feed regarding specific subject.
The most popular categories in the blogosphere are: traveling, cooking and cuisines, and beauty. The most popular categories are: entertainment and games, science and technologies.
Here you can see a couple of examples of vloggers:
Michał Pater, a traveler who began to hitchhike and record the whole trip on his GoPro just for fun, but after one trip to Russia he gained thousands of subscribers and millions of views. He continues to travel and capture all of his adventures.
Another example is Remigiusz Maciaszek, who used to be a fan of gaming, however now he is a professional game reviewer and tester, who posts all of the published and also soon-to-be-published games on his YouTube channel. His movies have thousands of views after a couple of hours or days from publishing.
Sources: Natalia Hatalska http://hatalska.com/2015/04/09/o-wplywowosci-blogerow-i-vlogerow-na-co-warto-zwrocic-uwage-w-raporcie-psbv/
Michał Pater https://www.youtube.com/channel/UCcnATEeoZj__3e7JvdNWIpA
Remigiusz Maciaszek https://www.youtube.com/user/RockAlone2k
Questions:
What do you think about vlogging and blogging these days?
Do you watch vlogs and/or read blogs? What kind of topics cover your favourites?
Do you have a blog or a vlog yourself? What kind of subjects and areas of interests do you cover?
But what is really interesting, vloggers have the opportunity to earn a lot and be self-employed business professionals. In reality very often the channels seem to be run by professionals who know everything about the areas which their channel represents as well as advertising and promotion, rather than amateurs who just write or capture some personal diaries online.
The vlogging and blogging sphere has become so developed all around the world, that there have been created some studies and researches based on their online usage.
A recent research created in Poland by five companies: Mobile Institute, Sotrender, Brand24, Newspoint and NeoCraft, shows interest in following vlogs and blogs among the internet users.
The research also shows that the reasons for content consumption are different – watching vlogs dominates with entertainment, the will to learn something new as well as receiving crucial information regarding more aware purchasing of goods. In the meantime reading blogs dominates with the will to receive information which can help creating an opinion as well as following a specific person or news feed regarding specific subject.
Michał Pater, a traveler who began to hitchhike and record the whole trip on his GoPro just for fun, but after one trip to Russia he gained thousands of subscribers and millions of views. He continues to travel and capture all of his adventures.
Another example is Remigiusz Maciaszek, who used to be a fan of gaming, however now he is a professional game reviewer and tester, who posts all of the published and also soon-to-be-published games on his YouTube channel. His movies have thousands of views after a couple of hours or days from publishing.
Sources: Natalia Hatalska http://hatalska.com/2015/04/09/o-wplywowosci-blogerow-i-vlogerow-na-co-warto-zwrocic-uwage-w-raporcie-psbv/
Michał Pater https://www.youtube.com/channel/UCcnATEeoZj__3e7JvdNWIpA
Remigiusz Maciaszek https://www.youtube.com/user/RockAlone2k
Questions:
What do you think about vlogging and blogging these days?
Do you watch vlogs and/or read blogs? What kind of topics cover your favourites?
Do you have a blog or a vlog yourself? What kind of subjects and areas of interests do you cover?
Comments
But maybe I don't like this kind of vlogs, that's why I am so critical :P
On the other hand, we can find so many useful and interesting stuff on these blogs and vlogs, everyone can find something for yourself.
I sometimes use blogs or vlogs when I need information, tutorials, etc.
You're right that many vlogs are lead by profesionalists, but unfortunatelly still many vlogs are lead by amator. Of course professionalists have much better results than amateurs. Internet accepts everything :P
My favourite categories are: science, photography, cooking/ cuinsines, handmade, business.
Thanks for interesting article and good examples.
Unfortunately the best vlogs I watched was from USA, not Poland. I think in our country it's not so popular yet.
But I like the whole concept. Vlogs and blogs can be a source of many interesting subjects and places where you can really learn something new.
I enjoy vlogs by Felicia Day or Laci Green, I sometimes watch Dem's movie critiques. However, I think I'm a typical user of the internet nowadays - my attention span for stuff like vlogs is very short, I tend to do other things while listening to a vlog, so the theme has to be really interesting to grab my attention. :)
I think vlogs have becoe so hugely popular because of the shorten attentior span we have these days. The videos aren't long and watching them is easier than reading a blog entry. Plus, it's more entertaining, as people who vlog have to have certain charisma to become popular. As with all celebrities, people might even watch the videos just to see the vloggers themselves and not care at all what they talk about. Moreover, vlogs, even more than tv, strive to interact with their audience: they look at the camera, so we get the impression of eye contact. They encourage people to share their opinions and, most importantly, they can respond to comments themselves. The era of the Internet has brought us closer to our idols than ever before. If you love a book author, you're just a click away from telling them that directly, no proxies, and possibly getting a prompt reply. You get the feeling they really care about their audience, which in turn, is great PR.
It is everywhere and as far as I know, the most subscribed YouTuber is a vlogger - PewDiePie. I think it is a kind of new form of media we are developing nowadays and i guess that it has chance to soon be as important medium as TV. Some think that it could even outnumber TV in terms of active watchers.
- Do you watch vlogs and/or read blogs? What kind of topics cover your favourites?
From time to time I watch some sic-fi/technological stuff. I used to watch a guy called AmazingAtheist which had really funny attitude towards a lot of today’s topics and really interesting point of view - especially on feminism and religion. I didn’t agree with some things he said but nevertheless i liked to watch him. But that was some time ago, right now i don’t watch any vlogs/blogs actively.
- Do you have a blog or a vlog yourself? What kind of subjects and areas of interests do you cover?
Nope, but if i ever where to have one it probably would be about vinyl/music stuff or about Web Design and Development.
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