Week 10 (14.12-20.12) The true success story of Apple's iPhone
The true success
story of Apple's iPhone.
Apple was a
flagship US cooperate success story. The iPhone is one the best known brands in
the world. The success of the iPhone an Apple’s strategy can be attributed to
many factors. Steve Jobs greatly contributed to the development
of many iPhone’s products in America and abroad. After Steve Jobs, Tim
Cook the new CEO of Apple continued his
legacy.
The success
of iPhone started in 2007. It was the best smartphone in 2007, but nothing has
happened in 2015. It became a status symbol and many people believe that iPhone
is the most luxurious telephone you can get.
Here’s a
chart describing its annual sales:
iPhone’s
success story is the annual iPhone global sales expansion. They have risen
since 2008 reaching over 220 million of units in 2015.
This is an
unprecedented growth rate, for example iPhone sales increased by 87% in the last
quarter. Diversification in revenue
streams is largely the reason why this trend was able to continue. Apple also
aggressively expanded in China. This was the reflection of what happened in
America.
Here’s a
video which describes the way of showing a brand new product sample
There is a
specific way to describe a new product
„I think
investors are worried about the next two-year period. ‘Can there really be
iPhone growth?’ Because absent that there’s not really going to be much growth
from Apple.”
Source:
http://blogs.barrons.com/techtraderdaily/2015/10/27/apple-are-the-best-days-over/
In my
opinion the Silicon Valley created many technological start-ups that are
industry leaders today. These include Facebook, Google, Amazon and of course
Apple. Music, the internet and social
networks have all contributed to the success story of iPhones.
The most
appealing feature of iPhones today is their security. iSOS system has best
performance in smartphones as well as the best applications for the
media(better connect with Flac), lifestyle, photographs – camera edition. – the
clue of success. One of the restrictions is its battery supply.
Under Steve
Jobs, Apple became a global brand. iPhone was continuously improved. It’s too
early to say how the smartphone industry will develop in the next five years.
Tim Cook’s main challenge in the future
is to develop and lunch new products to repeat
iPhone’s success.
Sources:
Comments
I remember when I ordered first iPhone - many of my friends didn't even have phones with color display.
There were of course other phones with touch screen that was even better than in iPhone but I believe that ease of use, colorful interface made this success.
We as IT specialists have less problems in using computers in general, but try to imagine how it is to be any other average computer user. Everything seems to be complicated and OSx makes everything so much simpler.
I own an iphone and I strongly prefer apple's interface for phones. I've had both androids and iphones and even though both have their advantages and disadvantages the apple interface is more intuitive and comfortable for me. It's not as flexible as android but it's pretty (:D) so I never had a need to change anything.
However I can't get used to the apple computers, their interface is counterintuitive for me and the prices are deadly. I just don't think the idea to change everything just for the sake of changing and not to improve effectiveness is a good idea. I hate the "comand+c" instead of "ctrl+c" :P
I also love interfaces provided by Apple, they are way more intuinitve, and the design of products are very nice :) It is somehow a pleasure to use it, because it's simply beautiful and good quality.
According to the computers - it's a way of habit. I can't use windows computer after switching for mac :D Everything is so simple here, I tell you, its a matter of time :) But yeah, prices are deadly :) But on the other hand devices are way more durable. A laptop after 5years is almost like a new one :)
Having said that I still respect the brand, the name built by Steve Jobs. I might not like the devices, but what he did sure is impressive and without him Apple already screw up some simple design-related issues.
I have seen the movie about Steve Jobs with Ashton Kutcher, but I didn't really like it - it didn't show anything 'visionary' about Jobs and was just boring.
In my opinion Steve Jobs is an amazing person. He created something that everyone knows.
For me it is a gadget, I’m not a gadget man, so I don’t need it. “The iPhone changes the world” it is very funny for me, but of course I Iove these awesome slogans :P I don’t feel it, totally.
For me every iPhone, Mac and other products of Apple are completely unintuitive. Of course it is possible that I am "old" man and I can't take control it :P
I really like apple design. I got used to the system ios. It is fot me more
comfortable than Android.Recently I changed also a computer for MacBook. for now very good for me working on it. in my opinion, Apple's system is more intuitive than others. Apart from that the objects are well-designed.
We want look at it and work on it. Aesthetics and design are very important.
Design itself are not everything, unfortunately. I think that for users of Windows, Mac OS is a system which can cause many problems. The same with the system on the phone, I really hate the iTunes which is needed to communicate with the computer and also the incompatibility with other systems. Try to transfer some data such as Contacts to i.e. Android systems - ordeal.
Steve Jobs was a visionary, he was a person who brought a lot to the development of mobile devices, but do we really need all of these devices? Do we have to be such consumers who contribute to cluttering our world by electronic wastes?
Personally I do not use Apple devices so I can not comment as to the quality and reliability. I can only rely on user reviews, which are always great.
So from my perspective, apple is a big success because people as a whole are stupid.
Because people want to believe in those silly slogans saying how special they are.
Because they think that the price is not a marketing tool, but rather equivalence of real value and quality.
Because they don't care to make any research.
And finally because they're so easy to manipulate into believing their god-damned products are the most superior, special and awesome thing that happened to this world, it should be illegal.
thank you for comment
Movie showed completly different way of thinking. That's the clue.
@Oskar - I know all of that - still don't like using it ;)
It shows that there is huge difference between two the biggest „technology” brand beyond Microsoft. It’s diffucult to predict what happed in the future. But Apple’s is on good way to keep first position of income.
It's a bit funny or weird that they realease a new iPhone so often, even if they do have good new functionality, I think it's a bit cheap of the company to dose their products like that instead of offering a more valuable product for years, then again, as I said - I don't own one, so I don't feel like I can really judge iPhones.
quick reminder! the choice is independent of you :)